Proton’s October 2023 gross sales report has are available. The nationwide carmaker offered 12,772 models final month, bringing its complete yr so far determine to 129,604 models. With two full months but to go, this leaves Proton effectively on target to beat final yr’s full tally of 141,432 models, and to realize its fifth successive yr of gross sales progress by the tip of 2023.
Gross sales grew by 4.4% in comparison with September 2023, and Proton estimates it holds an general market share of 20.1% in Malaysia. The latter is a slight improve over the 19.6% it commanded in 2022.
On to particular person models, Proton’s best-seller continues to be the Saga with 6,322 models offered in October, and 57,806 models YTD (already greater than the 2022 complete). It sits second to the Perodua Bezza within the A-segment sedan race for the month. The Persona offered 2,041 models final month, ending third behind fellow B-segment sedans, the Toyota Vios and Honda Metropolis. Nevertheless, the Persona nonetheless leads its class in YTD gross sales, at 57,806 models.
A detailed third is the X50 with 2,021 models offered within the month, and 26,981 models to date this yr. The B-segment SUV maintains its class lead over the Ativa and HR-V, whereas its complete gross sales tally has exceeded 100,000 models since its launch 36 months in the past. The latter makes it formally the fastest-selling SUV mannequin in Malaysian historical past.
Nonetheless holding up since its 2018 launch is the X70 with 927 models offered in October (second in school behind the CR-V), and 9,705 models for the yr. The Iriz is up subsequent with 589 models, fourth in school behind the Myvi, Yaris and Metropolis Hatchback. A complete of 6,633 models of the Iriz have been delivered this yr.
Proton’s newest mannequin, the X90, had one other gradual month, with simply 479 models offered within the month and three,914 models complete since its launch in Might. That’s nonetheless sufficient to take a seat on the high of its class above the Chery Tiggo 8 Professional, and Proton says it expects an uptick in demand for the mannequin within the coming months as orders are available from export markets.
Final on the listing is the long-serving Exora with 393 models offered in October, and three,910 models to date this yr. The C-segment MPV champ (it’s the one one left standing, actually) lastly bows out as Proton has confirmed that its 14-year manufacturing run has come to an finish, with a complete tally of 196,583 models. Amazingly, demand for the Exora remains to be constructive, promoting 11.5% greater than final yr.
“Heading in to the ultimate two months of 2023, we’re optimistic of exceeding our targets as we put together to introduce extra new fashions to place the corporate for a terrific begin to 2024,” stated Roslan Abdullah, Proton deputy CEO. The 2 new fashions consult with the S70 sedan and the good #1 EV, each slated for November launches.
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