Science

Nissan’s Journey Through Changing Consumer Demands

Over the past decade, the automotive industry has changed dramatically. First, it was the rise of electric vehicles, but now we are seeing an increase in software-defined vehicles, all driven by consumer needs. To gain insights into how the company is adapting its marketing strategies to align with shifting consumer trends, we spoke to Nissan’s global CMO, Allyson Witherspoon.Witherspoon has over two decades...

4 Expert Tips For Diversifying Your Financial Portfolio!

Investing in different asset classes has become much easier in recent years. Digital platforms and financial portfolio technologies have made various assets easier to invest in, even for the average person. However, many beginners still can’t understand the measured risks and strategies that tenured investors employ for successful returns. One of the top investment strategies for investors is to diversify their financial...
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Shaking presents for science | Popular Science

This time of year, it’s not unusual to see a family member or...

12 out-of-this-world exoplanet discoveries in 2023

This year saw planetary scientists add a number of exciting new worlds to our growing 5,000+ catalog of exoplanets. Among them are planets...

This light-bending tech will let scientists see the sun like never before

To truly understand what makes the solar wind tick, heliophysicists must analyze the minuscule features on the sun's surface that help accelerate the...

10 times animals did weird things in 2023

Animals can often be unpredictable and surprise us with their unusual behavior, but some newsworthy critters take this even further, leaving scientists and...

Our favorite stories about Earth and its creatures this year

This year was all about White Gladis, the orca that became a global sensation because of her apparent hatred for boats. The orcas...

How to Escape a Time Loop You Don’t Really Want to Leave

January 1, 20244 min readA tender novel about savoring quantum memoryBy Amy BradyFICTIONA Quantum Love Story by Mike Chen MIRA, 2024 ($30)Time and grief are...

Intervention at an Early Age May Hold Off the Onset of Depression

Esther Oladejo knew she'd crossed an invisible boundary when she started forgetting to eat for entire days at a time. A gifted rugby...

Score a 1-year Sam’s Club membership for $20 this Christmas Eve

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New Assay Could Revolutionize Acute Myeloid Leukemia Treatment

A groundbreaking assay for detecting acute myeloid leukemia (AML) via KMT2A gene fusions promises to enhance diagnosis and treatment, representing a major leap...

The Tantalizing Mystery of the Solar System’s Hidden Oceans

And yet, defiantly, these alien seas remain liquid.A Mirror-Wrapped OceanScientists suspect that a handful of moons orbiting Jupiter and Saturn—and maybe even some...

Giant Bacteria Visible to The Naked Eye Has a Never-Before-Seen Type of Metabolism : ScienceAlert

For the first time, scientists have sequenced the genome of a mysterious species of giant bacterium that can be seen without a microscope.The...

2,300-year-old shell mosaic discovered in luxurious home in Rome

Archaeologists in Rome have unearthed an ornate banquet hall decorated with a brightly colored wall mosaic. The stunning room was part of an...